Online Shopping Figures For the UK
The online retail market has grown exponentially since its inception. This is especially evident in the UK where e-commerce accounts for 20% of retail sales.
Online shopping is a popular way for consumers to research brands and make purchases. 45percent of customers prefer to "buy online and pick up in-store". This is a change in consumer behavior that brick-and-mortar stores should be aware of.
1. Online retail sales in the UK
It's not a secret that retail sales online have risen significantly in the UK in recent years. According to 2023's statistics, the B2C e-commerce market is expected to reach nearly $120 billion by next year. This growth is due to changing consumer shopping habits and the adoption of digital transformation technologies by retailers. In the end bricks and mortar shops are experiencing a decline in popularity as more shoppers turn to online retailers for their purchases.
With this in mind, it's important for both omni channel and pureplay retailers to know what motivates customers to purchase
online shopping figures uk. We've collected statistics and figures for retail sales that are both eye opening and informative to assist you.
Fashion is the most sought-after retail industry in the UK accounting for 28 percent of all e-commerce sales. This is likely due to a greater variety of items accessible and the convenience of being in a position to try on clothes without having to leave the comfort of your home. Electronics is the second most popular with 16% of online sales. This is probably due to the constant need for new gadgets and a desire to stay up-to-date with latest technology. Online sales of leisure and hobby products make up 15% of all ecommerce sales.
When asked what factors drive customers to shop
online shopping uk groceries, 57% of UK customers cited convenience as the main reason. This is followed by 48% who pointed to price comparison and 37% stated they were seeking special offers or discounts. These results suggest that consumers in the UK are less influenced by price than their European counterparts and are more focused on convenience and a wide product range.
2. Online shopping in the UK
Shopping online is becoming regular part of the lives of many UK consumers. More than half of UK people aged 65 and older have made a purchase online within the last year. With a variety of payment options buyers can also pick the best time and method for their goods to be delivered.
Price, convenience and accessibility are among the top reasons why shoppers shop online. In fact 57% of online shoppers cite convenience as the main reason for their shopping habits. Additionally, 48% pointed to lower prices, while 37% said they have a wider choice of options.
UK consumers are also becoming more eco conscious in their online shopping habits. 79 percent of UK customers recycle boxes and other packaging materials from their online purchases. They could take action if their orders are not packaged in an eco friendly manner.
In addition to reducing their environmental impact, some customers are also seeking to make their online shopping experience more personal. For instance 35 percent of UK customers have bought clothes, footwear, and accessories from a retailer that has their size information saved. This lets them skip the return process and obtain what they want faster.
It is interesting to note that UK shoppers are reported to be more likely to wait for their online orders than they were during the pandemic. This could be due to the fact that British customers are more used to the longer delivery time and are aware of the length of time it takes to receive an item via the mail.
3. Online shopping in the UK by the age group
Shopping online is a huge hit in the UK. Clothing and accessories are among the most sought-after purchases followed by groceries and media such as music and movies. Online shopping is also very popular in the UK during the annual Black Friday and Christmas sales. This is because consumers find these events very convenient. It is also easy to compare prices and products online when making these types of purchases.
It is important to note that online shoppers are diverse, which makes it essential for ecommerce companies to know what their customers are seeking when purchasing products. In addition it is crucial to be aware of the amount of time each age group is spending shopping online. For example, the younger generation is far more likely to shop using mobile devices than any other age group. This is because the younger generation is time-poor and uses a variety of devices to complete online tasks.
Older generations tend to be more cautious in their buying habits and less influenced by online advertisements. They are also more likely to visit stores on the high street to look at and feel items before making a purchase. However, this doesn't mean they won't buy online due to the convenience and ease of use of online shopping remains very appealing to them.
Another important aspect to take into consideration when it comes to online shopping is that older generation is more likely to anticipate and expect free delivery on all of their purchases. Additionally, they are more likely to abandon their carts when they believe that shipping costs are too high. Furthermore 61% of people over 55 say they'll add more items to their cart to get to the free delivery threshold.
4. Online shopping in the UK according to gender
Both genders in the UK are equally likely to shop for goods online. However women are more likely to make big purchases, such as electrical appliances or furniture than men. Both groups are also more likely to purchase fashion cosmetics, health and beauty products as well as home and garden and consumer electronics products.
In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have shown that 70% of consumers are influenced by how a retailer responded to the COVID-19 epidemic, with 69% of these seeking out brands that are supportive of and work closely with their local communities.
Shoes and clothing are the most requested items for online shopping in the UK. In fact, 62% of British women who shop online bought these items by 2020. Online sales are not restricted to clothing. Other items such as kitchenware,
Online Shopping Figures Uk jewellery and sports goods are also available.
Online shopping has become increasingly popular to find the most affordable deals. Some analysts predict that by 2024, the sales from e-commerce could be nearly a third of retail sales.
Some retailers are struggling with the rise of online shopping, whereas others are thriving. Online sales are increasing in health and wellness gardening, home and garden and consumer electronic.
In the future the future, online shopping for these items is expected to increase. With the number of people with access to the internet increasing It is expected that more more people will turn to online shopping in the near future. With the growing popularity of this method of shopping, it is crucial for retailers to ensure that their sites are optimized for mobile devices and provide a simple and secure checkout process.
5. Online shopping in the UK, by region
The UK is a leading European online marketplace. Its consumers are influenced by convenience, price and a vast selection of products when they shop online. These factors make it a great location for retailers looking to invest in their web presence and offer seamless shopping.
In the COVID-19 pandemic, online sales grew dramatically as consumers chose safer and more convenient options for shopping. This trend has continued post-pandemic, as consumers continue to embrace online shopping as a viable alternative.
Online shopping is a major part of UK retail and certain estimates suggest that it will account for three-quarters
list of online shopping sites in uk retail sales by 2024. This growth is a result of the growing acceptance of ecommerce by consumers and technological advancements.
In the UK 57% of shoppers who shop online say convenience is the primary reason they shop online. This is followed by 48% who state that it is easier to find deals and special offers, and 37% of shoppers say there's a wider selection of products that are available online. In Europe the majority of consumers cite lower prices as a major reason for them to buy online.
Online shoppers are also eager to test new products and brands. Online customers are willing to try new products and brands. Half of people are willing to try new brands when they shop on marketplaces like Amazon. UK shoppers are in love with the buy now and pay later checkouts. 29 percent of online shoppers have made use of this option in the last year.
In addition to this, a strong online return policy is an essential aspect of the ecommerce landscape for the UK. The majority of shoppers (59 percent) will check the returns policy of a retailer prior purchasing, and more than half will expect the retailer to be responsible for both organizing and paying for return shipping.