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Websites with stale content don't supply any useful information to users. Algorithms are constructed to favour websites with recent content. When search engine crawl website to begin with it seeks for robots.txt instruction to search out out what pages are allowed or disallowed for crawling. It helps search engine to crawl the net pages and index them. There are a lot more issues that you must study Seo and net design. Gossip Web Design is a web design company in Australia that helps business house owners and entrepreneurs construct their dream webpage. Optimising your website for a keyword is crucial to inform engines like google of your webpage's relevance to a search time period. The various search engines don’t very similar to JavaScript (or Flash or FRAMES) - so reduce its use. Use excessive-high quality, high-distinction images which have a 16:9 aspect ratio. Let the search engine know what the pictures are all about. The photographs can't be left blank.